
Kaleido-Fluidity and The Era of Boundless Identity. Redefining Self-Expression in a Fluid and Ever-Changing World
Kaleido-Fluidity and The Era of Boundless Identity. Redefining Self-Expression in a Fluid and Ever-Changing World
Credits: @Outhouse Jewellery @outhousejewellery
People are increasingly becoming siloless, borderless and fluid- forever beings, bringing radical experimentation of their identities, co-creating transformative habits through pro-social experiences and reinventing themselves against the tide of time. As boundaries of age and identity disintegrate, people discover reassurance and structure in the ever-changing. Gen Zs are leading the change with nearly 30% identifying as non-binary (as per US firm PRRI) and with Klarna’s research highlighting that more than 51% preferring fashion outside binary norms. In an age of continual transformation, the traditional boundaries defining age, beauty, tastes, race, and culture are being redefined, updated, and increasingly blurred.
Credits: B U R A K ® @burak.mex & Santo @francois.santo.jewellery

Credits: Guzema Fine Jewelry @guzema_jewelry & JITTRAKARN @jittrakarnjewellery & OHIRI @ohiristudio
Digital living is pushing the constructs of fluidcore into mainstream, with identities transitioning from being anonymous in the virtual landscapes to pseudonymous - which means more than one consistent identity in different planes of reality.
From Gucci to Thom Browne, Prada and Balenciaga, fashion luxury brands are increasingly designing for the US$18.9 billion ‘Avatar Market’, expected to reach US$561 billion in 2032, registering a CAGR of 34.2%.
In this emerging age of blurring edges, consumers realise that experiencing a wide array of whole- spectrum possibilities will be key to living a fulfilling life.